Those days are gone when some Facebook posts and tweet will suffice. Your internet presence requires much more than this— and it has to be strategic. There is no sense in posting old content—it will not work. Soon you will find that money, time, resources, and energy you put in the digital marketing are getting wasted. But, the well-planned YouTube strategy at lenos agency will pay off for the brand. YouTube is completely free to use, so you can create videos for cheap or even free, if required.

What Does YouTube 4000 hours Watch Time Mean?

For 4000 hours Watch Time, the videos need to go active and public. So this means you cannot do the live stream, then set to unlisted. You cannot make videos & six months, delete it or set to private. They need to stay active and public to count.

You need to achieve 4000 hours within 12 consecutive months. Hence, from the current date to 365 days, these must not be published in last 12 months, however they must be watched on your YouTube channel within last 52 weeks.

Know Your Targeted Audience

You have successfully launched your YouTube channel, however the type of content that you upload depends upon your audiences & what they want to consume. So, to decide this, you have to study the audiences & what they are engaging with. So, here demographics play an important role in helping you to understand & analyze the audience’s behavior.

Ranging from the age, location, personal interests, and gender use the given metrics that will identify your audiences & what they are searching for. According to the research done, there are many different reasons why the video consumption has gone on a rise & what prompts it to watch more.